Conferences & workshops organized by QUALIFIO

18 September 2024 12h20 to 13h05 ROOM C EXHIBITOR WORKSHOP

First- and zero-party data collection, advanced personalisation, engaging customer experience: discover the success story of Pierre Fabre (Klorane, Ducray, Avène, etc.)

Join us for an insightful discussion on personalisation and customer engagement with Pierre Fabre! Discover how this industry leader uses Qualifio to collect first- and zero-party data, enrich consumer profiles, and deliver personalised experiences across different brands and countries.

Conference Moderator:

Constance DELPEYROUX

Constance DELPEYROUX
Head of Customer Success – QUALIFIO

Speakers:

Anne Claire LALLEMAND
Head of B2C CRM – PIERRE FABRE

Corentin HUART
IT expert CRM B2C – PIERRE FABRE

Jimi KELLY
Digital IT leader – PIERRE FABRE

Qualifio is the leading European first- and zero-party data collection platform for consumer brands. The platform enables marketing teams to get to know their audiences through interactive and gamified experiences, offering compelling reasons for ongoing engagement with their brand.

Stand B18 + Workshop

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16 • 17 • 18 SEPTEMBER 2025

Palais des Festivals
de Cannes