2024 Plenary Conferences

SEPTEMBER 18th – 9:00am to 10:00am

How can you make AI the most powerful ally of your customer experience?

In the midst of an accelerated adoption phase, companies are looking to integrate Artificial Intelligence and make the most of it. Numerous challenges lie ahead for professionals in terms of new customer and employee uses, as well as differentiation and competitive advantage. Among these challenges: organizing data, raising employee awareness, making the right technological choices, ensuring regulation, ethics and data protection… Discover at this inspiring conference the keys to deploying a robust strategy and making AI the best ally for your customer experience.

Moderator : Thierry SPENCER

This plenary will be moderated by Thierry Spencer, author of the reference blog Sensduclient.com and author of numerous books on customer experience.

Speaker : Mick LEVY

Mick LEVY is an author, speaker and Data / AI expert. He is Director of Strategy & Innovation at Orange Business Solutions.

SEPTEMBER 19th – 9.00am to 10.00am

Social networks and crisis communication: how to manage your brand image?

In the age of multi-channel communication and 360° communication strategies, brand image is expressed on all media and deployed on all networks. Each network has its own codes, targets and messages. So how can you avoid making the wrong mistakes? With the rise of influencer marketing, how do you master the codes of these new online presence techniques? How can you work on your brand image with influencers, while avoiding slippage? And if things do go wrong, how do you manage crisis communications in an environment where virality is the norm?

From best practices to expert feedback, come and discover the insights you need to secure your brand image on platforms.

Moderator : Nicolas ROSSIGNOL

This plenary session will be moderated by Nicolas Rossignol, Journalist and television and radio host for more than 15 years (for TF1, France 2, France 5 and France Info), winner of a 7 d’or, Nicolas Rossignol also moderates corporate and general public events, conferences, debates, conventions, galas… and provides “public speaking” coaching and media-training for executives.
He is also the founding volunteer President of the association “Tout le monde contre le cancer” (Everyone against cancer) which carries out more than 1,000 actions per year in 170 hospitals throughout France, with patients and their families.

Speaker : Caroline Mignaux – Entrepreneur, Speaker and LinkedIn Top Voice

Caroline Mignaux is France’s most influential Marketing & Sales personality.
Trained in Growth Marketing in NYC, Caroline specializes in growth strategies.
She is recognized as a reference in the field and is regularly invited to speak at conferences and seminars.
Caroline is a driving force in the French entrepreneurial ecosystem, stimulating innovation and sharing best practices. Her podcast “Marketing Square” is the leading Marketing Podcast in France, with millions of listens.
His strategic vision and inspirational leadership have propelled start-ups to success, and his coachees to leadership positions in their sectors.

Exhibitor workshops

Exhibitor Workshops

Discover our exhibitors’ innovative solutions by attending the workshops.